S1, E3: Always Be Cleansing

Episode Summary

Jargon. We’ve all heard it, we’ve all said it, and let’s be honest—we’ve all pretended to understand it. It starts with something harmless, like “ideate,” and suddenly, you’re in a meeting suggesting we “take this offline.” And suddenly, you’re nodding, agreeing to “circle back” as if you’ve just made a life-changing decision. It’s like watching yourself in a bad movie where every line makes you cringe, but you can’t stop saying them. The next thing you know, you’re “double-clicking” on ideas that don’t even need a single click, wondering how you got here. 

It’s time for a Jargon Detox, where you escape the buzzword vortex and get back to the kind of clarity that speaks for itself.

From the Glossary

Today’s episode dives into the term “Jargon Detox”. The definition and translation below are taken from the official Schmarketing Glossary.

Definition: A Jargon Detox is the process of stripping away unnecessary and confusing industry-specific terms from communication to make it clearer, more direct, and easier for a broader audience to understand.

Translation: Like a juice cleanse for your corporate vocabulary—where you ditch all the confusing buzzwords and jargon, and start speaking with a focus on being easily understood. Warning: side effects may include people actually knowing what you’re talking about.

From the Blog

Today’s episode is based on Always Be Cleansing: The Jargon Detox Plan.