A Honky Tonk Philosophy: A Tribute to My Friend Peter
A heartfelt tribute to a friendship and a simple philosophy: love your family, love your friends, and do what’s in front of you.
Stephen Boudreau serves as Chief Marketing Officer at Avid AI. For over two decades, he has helped nonprofits leverage the digital space to grow their impact. To that end, Stephen co-founded RaiseDonors, a platform that provides nonprofits with technology and experiences that remove barriers to successful online fundraising. He is semi-retired soccer player (translation: he jogs near a ball occasionally), audiobook enthusiast, and the heavily-disputed UNO champion of his household.
297 posts
S1, E4: Help, Not Hype
In this episode, we unpack how great marketing isn’t about yelling louder—it’s about listening better, solving real problems, and maybe using cinnamon.
Help, Not Hype: The Heart of Great Marketing
Great marketing starts with empathy, solves real problems, and builds trust. Discover how to create lasting customer loyalty with clarity and care.
S1, E3: Always Be Cleansing
Learn how to build clarity into your daily habits and cut through workplace jargon in this episode of the Schmarketing podcast.
The Art of Laughing When Things Aren’t Funny
Finding comfort in family, laughter, and a sunlit backyard, even when life feels heavy. A story of resilience and humor in the face of hard times.
S1, E2: Bridge Over Troubled Buzzwords
Learn how to build clarity into your daily habits and cut through workplace jargon in this episode of the Schmarketing podcast.
Why AI is the Future (And Not Your Competition)
AI is changing how we work, but it won’t replace what makes us human. Learn how AI can enhance creativity and reshape the future of marketing.
S1, E1: Corporate Mad Libs
In the debut of Schmarketing, we unpack jargon’s role in marketing, explore clarity, and show how teams can cut through buzzwords to build real connections.
The Spoon, The Antenna, and The Art of Innovation
Embrace innovation with courage, even if it means a few failed experiments. Learn why the real magic happens when you're willing to try something new.
Personalization: The Key to Marketing That Works
Treating every customer the same doesn't work. Discover how personalized marketing builds stronger connections and drives long-term loyalty.