5 reasons donors choose not to give
It’s tough to think about, but the reality is that 98 to 99% of the people who visit…
Stephen Boudreau serves as Chief Marketing Officer at Avid. For over two decades, he has helped nonprofits leverage the digital space to grow their impact. To that end, Stephen co-founded RaiseDonors, a platform that provides nonprofits with technology and experiences that remove barriers to successful online fundraising. He is semi-retired rec-league soccer player, audiobook enthusiast, and the heavily-disputed UNO champion of his household.
303 posts
Marketing as a Beacon: WWF & Nike
Explore how WWF and Nike transcend traditional marketing, turning audiences into heroes and dreamers.
Be the person you’d want to work with
I was inspired by this story that Gary Vaynerchuk shared on LinkedIn. When it comes to professional life,…
The Avocado Effect: Small Moments Matter
Explore life's small joys, from dad jokes about avocados to unexpected connections. Discover why the best moments often happen offstage.
Avocados, innertubes, and the river of existence
Dive into the dance of life's ever-changing river, where toes dip, avocados betray, and we're all a bit different with each splash.
3 ways your value proposition is being sabotaged
According to my friends at NextAfter, only 50% of giving pages offer a clear value proposition. So what…
The Comedy of Clarity: Finding Kindness in Misunderstandings
Explore the humorous side of miscommunication and discover why being clear is the ultimate act of kindness in our everyday interactions.
What to do when your fundraising feels stale
The daily grind of writing content, analyzing results, and honing your digital fundraising skills can wear you down.
How to communicate delays when fundraising
Negative news, like delays in a project, can be moments of opportunity to build trust with donors and deepen their respect for your nonprofit.
Just be: the simplest advice you’ll ever ignore
Discover why the frantic race to achieve is overrated, and why sometimes, just being alive is the greatest achievement of all. A humorous take on the meaning of life.