Premiums and online giving
Whether or not fundraisers should offer donors thank-you gifts or “premiums” has been argued about for decades.
280 posts
Avoid abandoned online gifts
Online fundraising depends on several things, but few things are as important as building trust. That’s why branding your donation pages is a must. Here’s how to do it.
A Fan’s Awakening: Soccer and the Art of Sharing
A reluctant host, a World Cup, and unexpected joy—how soccer watch parties turned one solo fan into a social convert. Sometimes, company makes all the difference.
Wrestling with “all”: the call of “Black Lives Matter”
I say “Black Lives Matter” because “all” didn’t cover Black when they said “All men are created equal.”I…
Fanning the flames of donor engagement
The donor's gift is a spark. It has the power to start a fire, to illuminate the dark, to warm the cold. But if they can't see the flame, if they can't feel the heat, they'll ask, "Did my gift even matter?"
Han Solo: Beyond Good and Evil
Explore how Han Solo, with his mix of rogue charm and moral ambiguity, teaches us to navigate life's grey areas with humor and heart.
The first enemy and the last
“I don’t think it’s our purpose to understand. Except one thing—we’re soldiers. We have to know what we’re…
Seven bits of wisdom
“1. You never know how strong you are until being strong is the only choice you have―musician Bob…
Tips to increase giving incentive for donors
Every donor who gives to you has an incentive that motivates them. But can you add incentives to…
Removing friction from nonprofit donation pages [Part 2]
Removing friction from your nonprofit donation page is the top priority as it improves the chances that you’ll…