The Toast of Regret: Navigating the Aisles of Quality and Consequence
Explore the lasting impact of quality over price and why it's worth considering beyond the checkout.
279 posts
Tips for GivingTuesday
Through massive social media campaigns and the combined marketing force of the GivingTuesday brand, GivingTuesday motivates millions of people around the world to make a donation to some cause they care about.
Just keep saying thank you
“In the end, maybe it’s wiser to surrender before the miraculous scope of human generosity and to just…
The difference between giving and buying
Are you designing your donation pages just like you would a landing page for a product? It’s time to rethink what makes donation pages work.
Guided by Generosity: Mentorship Tales
Explore a journey filled with life's serendipitous twists, the kindness of mentors, and the invaluable lessons learned along the way.
Everything starts with priorities
“All organizations are perfectly designed to get the results they are now getting. If we want different results,…
How a benchmark study can help you raise donors
There are a lot of voices out there with great ideas on what you should be doing to raise money for your organization.
But how do you know which ideas are working and which ones are duds? That’s where benchmark studies can be very helpful.
What donating to 203 nonprofits taught us
When you give this much online, you learn a lot about what makes a donation page work, and what doesn’t. In partnership with our friends at NextAfter, here’s what we found by giving to 203 organizations.
Optimizing online fundraising with the Golden Rule
Fundraising can be a complicated industry. But at its heart is a simple rule—the Golden Rule. See how this timeless maxim can help you optimize your online fundraising.
What do nonprofits really have to offer?
Fundraising can sometimes feel like you're just taking money from people. But you’re really adding so much to people’s lives. You’re offering happiness.