In graphic design, nothing is what it actually is

    Brand + Design 1 Min Read

    I like these thoughts by Andy Rutledge:

    In graphic design, nothing is what it actually is. Everything other than content is representative of something else. A line isn’t a line, it’s a boundary. Don’t need a boundary? Or is that boundary already clear by some other means? Don’t use a line. Same goes for boxes, gradients, white space, scale, font, and any other design element there is.

    Stephen Boudreau serves as VP of Brand and Community at Virtuous Software. For over two decades, he has helped nonprofits leverage the digital space to grow their impact. To that end, Stephen co-founded RaiseDonors, a platform that provides nonprofits with technology and experiences that remove barriers to successful online fundraising. He is an avid (but aging) soccer player, audiobook enthusiast, and the heavily-disputed UNO champion of his household.

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