Explore the art of building lasting client relationships in web design. Dive into the five key pillars that form the bridge of value between agencies and their clients.
It's easy to be seduced by the new. That shiny, untested donor with the promise of adding heft to your cause. It's the thrill of the chase, the adrenaline rush of acquiring. But here's the truth that's been hiding in plain sight: fundraising isn't primarily about the hunting, it's about the gardening.
Even with an amazing year-end fundraising strategy, if your year-end giving page isn’t optimized for conversions, you’re going to miss out! So let’s talk about giving page optimization.